VINTED TAKES ITS UNIQUE SECOND-HAND FASHION MARKETPLACE TO ITALY

This post is also available in: Ita

Vilnius, December 1st 2020 – After great success in 12 other countries, Vinted launches its second-hand fashion platform and app in Italy, thus allowing consumers in Italy to conveniently and easily trade their pre-loved clothes and accessories.

         

Vinted, Europe’s largest online C2C platform dedicated to second-hand fashion, is launching today in Italy. With an expanding community of 34 million members who share the same passion for unique styles and a thoughtful consumption of fashion, Vinted is now offering consumers in Italy an easy and free-to-use app facilitating interactions between members, and the opportunity to sell and buy clothes and accessories they have loved and that they no longer use, thus giving them a second chance to live.

According to research conducted by Vinted, around a third of Italians bought second hand last year, and around half of second hand purchases were made online. For half of those people buying second-hand, the ability to save money in doing so is an important driver. For two fifths of respondents selling clothes, a desire to give their item a second life is a factor, while reasons of sustainability (eg reducing waste) is important for about 31%.

From today on, may it be for earning some extra cash while emptying their closets or adopting a more responsible approach to fashion consumption, members in Italy will be able to register for free, start decluttering their wardrobes and easily upload items, so they can sell them for no extra fees and keep 100% of the money they make. As buyers they will have a chance to discover the app and set up their preferences to discover great fashion pieces and hunt for fashion treasures at small prices. In line with Vinted’s offering across Europe, Buyer Protection will also be available (5% of the item’s price plus a fixed fee of 0,70€), thus offering buyers various shipping options at great prices, as well as customer support and an integrated payment system with verified payment methods and secured transactions.