ERAL 55 X ORGUEIL – WORKING TROUSERS 16 May 2016 After a six months of intense work-in-progress, the bond between Eral 55 and Orgueil brand (a line by Studio D'Artisan) have culminated. NEWS
LEVI’S & AQUAFILL MAKING JEANS FROM FISHING NETS 20 July 2016 Levi's gives further proof of its commitment in defending our environment creating a new line from wasted materials. NEWS
LEVI’S COMMUTER X JACQUARD BY GOOGLE 17 June 2016 Google launches the "Commuter x Jacquard Trucker Jacket" in collaboration with Levi's. NEWS
IRMA 1000 STEEL AND ITALIAN SOUL 22 January 2021 Mid’ 40s, the war is almost over, Irma is an elegant lady form Veneto( Italy) who is strolling by the lake, together with her best friend.... Read More... Highligts-enNEWS
TEXAS CENTENNIAL HAT 21 January 2021 The Texas Centennial Exposition was a world fair presented from June 6 to November 29, 1936 in Fair Park, Dallas, Texas. A celebration ... Read More... Highligts-enNEWS
TONELLO PRESENTS THE LASER 19 January 2021 Tonello presents THE Laser, the new innovative, revolutionary laser line The big turning point that the denim world has been waiting for ha... Read More... Highligts-enNEWSUNION ALLS
THE VINTAGE SHOWROOM BIB OVERALL ARCHIVE 18 January 2021 WHY THE OVERALL IS A REALLY IMPORTANT GARMENT IN THE DENIM HISTORY? For me when I think of workwear, especially when we are talking America... Read More... Highligts-enNEWS
ANTONIO DI BATTISTA ARCHIVE BIB OVERALL 17 January 2021 WHAT DOES THE OVERALL REPRESENT THE DENIM ICONOGRAPHY? Now-a-days it represents almost only something old, while for collectors it's a pr... Read More... Highligts-enNEWS
CONE MILLS DENIM ARCHIVE BIB OVERALL 15 January 2021 WHY THE OVERALL IS SUCH A REMARKABLE GARMENT FOR THE DENIM HISTORY? The overall was the garment of choice for American workwear because it ... Read More... Highligts-enNEWS
A CELEBRATION OF THE ICONIC GARMENTS OF THE WORKWEAR DENIM HISTORY 15 January 2021 The Bib Overall project, run by our Denim Boulevard team, was born to celebrate the garment-icon of the denim workwear history. We involv... Read More... Highligts-enNEWS
THE RUDOLF GROUP DID IT AGAIN 14 January 2021 Oooops … THE RUDOLF GROUP DID IT AGAIN BIO-BASED DWR PERFORMANCE FROM NATURAL SOURCES The RUDOLF GROUP is an uncontested agent of positiv... Read More... Highligts-enNEWSUNION ALLS
THE ORIGINAL ROCKFORD RED HEEL® SOCK 12 January 2021 HISTORY OF SOCK MONKEYS In the last years of my profession I have fallen in love with American culture especially: Like American they ha... Read More... Highligts-enNEWS
“MY ARCHIVE” BOOK ON UNION FADE STORE 13 April 2020 Lee 901J work jacket was the first very important item in Antonio Di Battista's collection. He bought it near 20 years ago at a street market in Resina (NA) in USA, he payed 5.000 Lire for it. All 3 volumes of My Archive are now available as a bundle in our online shop. Price €... Read More... Highligts-enNEWS
ROY ROGERS – LEONARD FRANKLIN SLYE 24 March 2020 Born in Cincinnati, on November 5, 1911, Roy Rogers was an American cinema and music legend, known as the "King of the Cowboys" .He was the protagonist of over 80 films and 100 episodes of TV series together with his second wife and actress Dale Evans "Queen of the West", h... Read More... NEWS
VANISHING DREAMS OF THE WEST – BRYAN & MELODY 19 February 2019 Hi Bryan, please present yourself: who are you? Where and when you were born? What’s your experiential path that characterizes you as a photographer? We are actually a husband and wife team, Bryan and Melody Kahtava. Bryan was born in Burbank, California in 1978 and Melody was... Read More... NEWS
BLUE GOLD: AMERICAN JEANS AT THE DENIM BOULEVARD 2017! 26 May 2017 It’s coming in Italy, at the Denim Boulevard, the starting chapter of the documentary film made by Christian D. Bruun - Blue Gold: American Jeans. NEWS
IRMA 1000 STEEL AND ITALIAN SOUL 22 January 2021 Mid’ 40s, the war is almost over, Irma is an elegant lady form Veneto( Italy) who is strolling by the lake, together with her best friend. Every now and then ... Read More... Highligts-enNEWS
TEXAS CENTENNIAL HAT 21 January 2021 The Texas Centennial Exposition was a world fair presented from June 6 to November 29, 1936 in Fair Park, Dallas, Texas. A celebration of the 100th anniver... Read More... Highligts-enNEWS
TONELLO PRESENTS THE LASER 19 January 2021 Tonello presents THE Laser, the new innovative, revolutionary laser line The big turning point that the denim world has been waiting for has finally arrived: a... Read More... Highligts-enNEWSUNION ALLS
THE VINTAGE SHOWROOM BIB OVERALL ARCHIVE 18 January 2021 WHY THE OVERALL IS A REALLY IMPORTANT GARMENT IN THE DENIM HISTORY? For me when I think of workwear, especially when we are talking Americana, the overall, or ... Read More... Highligts-enNEWS
ANTONIO DI BATTISTA ARCHIVE BIB OVERALL 17 January 2021 WHAT DOES THE OVERALL REPRESENT THE DENIM ICONOGRAPHY? Now-a-days it represents almost only something old, while for collectors it's a proper cult-item, espe... Read More... Highligts-enNEWS
CONE MILLS DENIM ARCHIVE BIB OVERALL 15 January 2021 WHY THE OVERALL IS SUCH A REMARKABLE GARMENT FOR THE DENIM HISTORY? The overall was the garment of choice for American workwear because it was built to last. T... Read More... Highligts-enNEWS
A CELEBRATION OF THE ICONIC GARMENTS OF THE WORKWEAR DENIM HISTORY 15 January 2021 The Bib Overall project, run by our Denim Boulevard team, was born to celebrate the garment-icon of the denim workwear history. We involved in this action so... Read More... Highligts-enNEWS
THE RUDOLF GROUP DID IT AGAIN 14 January 2021 Oooops … THE RUDOLF GROUP DID IT AGAIN BIO-BASED DWR PERFORMANCE FROM NATURAL SOURCES The RUDOLF GROUP is an uncontested agent of positive change especially ... Read More... Highligts-enNEWSUNION ALLS
THE ORIGINAL ROCKFORD RED HEEL® SOCK 12 January 2021 HISTORY OF SOCK MONKEYS In the last years of my profession I have fallen in love with American culture especially: Like American they have exported their wa... Read More... Highligts-enNEWS
NICOLE AJIMAL CONTEMPORARY HANDMADE FABRIC 6 January 2021 HOW DID YOU GET INTO THE FABRIC/TEXTILE WORLD? IS THERE A FAMILY OR CULTURAL CONNECTION? I started off by studying fine art at school, but when it came to cho... Read More... Highligts-enNEWSUNION ALLS
LEVI’S® VINTAGE CLOTHING SPRING SUMMER 2021 2 January 2021 LOOSE FIX IN MANCHESTER, England in the late 1980s, alternative rock collided with dance culture. Young indie bands, inspired by DJs spinning acid house for ... Read More... Highligts-enNEWS
BERTO INDUSTRIA TESSILE ITALIAN DENIM FABRIC 30 December 2020 One of the most important and representative fabric companies in Italy is Berto Industra Tessile. Born in 1887 as a small store of home and haberdashery article... Read More... Highligts-enNEWSUNION ALLS
HOLY BLUE – THE SOUND OF OLD LOOMING MACHINES 29 December 2020 Born in Veneto, Italy, Holy Blue denim was woven in the historical mill of Berto in Bovolenta, and crafted by denim artisans in their laboratory in Piove di Sac... Read More... Highligts-enNEWS
THE DUST BOWL, ALSO KNOWN AS “THE DIRTY THIRTIES.” 28 December 2020 The Twentieth Century's Thirties marked one of the most dramatical periods for the United States of America's history. The Wall Street Crash in 1929, followed b... Read More... Highligts-enNEWS
LYNDON B. JOHNSON – ‘FROM LAND TO WATER: THE AMPHIBIOUS CAR’ 27 December 2020 The Amphicar was manufactured in West Germany and first made an appearance in America at the 1961 New York Auto Show. Originally designed by Hanns Trippel, the... Read More... Highligts-enNEWS
OAK STREET BOOTMAKERS 21 December 2020 When George Vlagos was still attending the middle school, his father, a Greek cobbler, used to take him in his workshop every Saturday to make the son polish th... Read More... Highligts-enNEWS
ENDRIME STUDIO – TWIN NEEDLE UNION SPECIAL 11900 19 December 2020 Inside the ENDRIME studio, given the tailored workings the denim professional (and professor) Mohsin Sajid gives his every production, you can find several sewi... Read More... Highligts-enNEWSUNION ALLS
LEVI’ S® – CONTINUES TO EXPAND SUSTAINABILITY SPRING/ SUMMER 2021 17 December 2020 As we all know, climate change has reached a pivotal stage. And though things may look dire, we still have time to make a huge impact protecting our planet.... Read More... Highligts-enNEWSUNION ALLS
MY PERSONAL SUKAJAN – ATSUSHI MATSUSHIMA 14 December 2020 WE HAD THE PLEASURE AND HONOUR TO ASK A FEW QUESTIONS TO A JAPANESE EXPERT, CLUTCH MAGAZINE, ABOUT THE SUKAJANS’ HISTORY FOR THIS FOCUS; SOME S... Read More... Highligts-enNEWS
LEVI’S® VINTAGE CLOTHING ‘PERFECT IMPERFECTIONS’ 14 December 2020 In the U.S. during the 1940s, clothing production saw a rash of inconsistencies due to rationing for the wartime effort. For Levi’s®, that meant restrictions... Read More... Highligts-enNEWS
CHRISTOPHE LOIRON INTERVIEW 12 December 2020 -WHERE DOES THE NAME MISTER FREEDOM COME FROM? "Mister Freedom" is the title of a 1969 movie by photographer William Klein, a satire/spoof about American imp... Read More... Highligts-enNEWS
CAPTAIN SANTORS – WITH THE SEA INSIDE 7 December 2020 Captain Santors borns in the 2007, the idea is to create a Clothes Line that re-imagines Seafarers work clothes respecting the Italian tailoring tradition. ... Read More... Highligts-enNEWS
RAW HAT MOVIE – INSPIRED BY THE MYTH OF THE WEST OF THE EARLY 1900S 6 December 2020 Raw Hat was born one winter morning in the F.lli Vimercati hat factory in Monza, in an atmosphere suspended in time, where the heat of the boiler and the human ... Read More... Highligts-enNEWS
PAUL THOMPSON – JACK & JONES VINTAGE CLOTHING’S DESIGN MANAGER 5 December 2020 Hi Paul, can you briefly introduce yourself to Denim Boulevard readers? Yes sure, I’m Paul Thompson - I come from Middlesbrough, a North East England littl... Read More... Highligts-enNEWSUNION ALLS
LEVI’S® X DISNEY MICKEY & FRIENDS 4 December 2020 Levi’s® and Disney, two brands connected by their rich history, tap into their legendary iconography for a vibrant and colorful collection featuring Mi... Read More... Highligts-enNEWS
VINTED TAKES ITS UNIQUE SECOND-HAND FASHION MARKETPLACE TO ITALY 3 December 2020 Vilnius, December 1st 2020 - After great success in 12 other countries, Vinted launches its second-hand fashion platform and app in Italy, thus allowing consume... Read More... NEWS
MAGNOLIA PEARL – VINTAGE DAYDREAM 30 November 2020 Sticking to such a motto as “It’s not just a clothing line - it’s a lifestyle”, Magnolia Pearl bets all on its original look'n feel, and it's right. ... Read More... Highligts-enNEWS
TALE OF A STYLISH POST WAR – SOUVENIR FROM JAPAN SUKAJAN 29 November 2020 Once upon a time, in the Rising Sun’s post-war, at one point there were some jackets every GI wanted. They’re the sukajans - the Japanese souvenir-jkts so... Read More... Highligts-enNEWS
BUCO HISTORY ORIGINAL RETRO BIKER JKT 27 November 2020 The story of Buco - a legend of the retro biker-culture, almost a century of heritage - is the story of two NY brothers, Joseph and Elias Buegeleisen (born from... Read More... Highligts-enNEWS
MASSIMO GIACON ITW – THE WEIRD FACE OF POP 27 November 2020 We had a cool and instructive chat with Massimo Giacon, eclectic cartoonist and designer in primis, but also artist, musician and performer of a 'weird-pop' sty... Read More... Highligts-enNEWS
LEVI’S® AND LEGO GROUP COLLECTION 12 September 2020 Who doesn’t love LEGO® bricks? And who doesn’t have a fond LEGO memory from their childhood (or even adulthood)? Whether you build from instructions, or dr... Read More... Highligts-enNEWS
BIG MAC WORK JACKET SIZE L -DENIM BOULEVARD SELECT 3 September 2020 ... Read More... NEWSUNION FADE STORE
LEVI’S® VINTAGE CLOTHING GOES LOUISVILLE PUNK 28 August 2020 When most people think of a classic ‘80s punk and post punk scene, they generally think of New York, London, or maybe D.C. Rarely does Louisville get thrown i... Read More... Highligts-enNEWS
WE KILL WHAT WE LOVE – ANDREA RIGANO 28 August 2020 OVER A DECADE OF HIP HOP VISUALS FEATURING: GURU - KRS ONE - SEAN PRICE - CYPRESS HILL - PUBLIC ENEMY - ACTION BRONSON - EVIDENCE - GRANDMASTER FLASH - KURTIS ... Read More... Highligts-enNEWS
RAY-BAN “NEVER HIDE” 27 August 2020 Ray-Ban did never hide itself. From 1937 until nowadays it's influenced as much the 'celebrity-culture' as the underground one, always renewing itself - both in... Read More... Highligts-enNEWS
BREWDOG IS NOW CARBON NEGATIVE – INTERNATIONAL BEER BUSINESS 26 August 2020 Scottish craft brewer BrewDog, announced today that it has taken the unprecedented step, to become carbon negative, and that it will remove twice as m... Read More... NEWS
LEVI’S® MADE & CRAFTED® X WHITE MOUNTAINEERING – FALL/WINTER 2020 25 August 2020 Technical mountainwear might not be the first thing you think of when talking about winter style, but if it were up to Yosuke Aizawa, founder and desi... Read More... Highligts-enNEWS
TOBACCO ROAD – GREAT DEPRESSION FILM 19 August 2020 Ford's next film but one after The Grapes of Wrath, obviously intended by Fox as a follow-up in the Oscar-winning social conscience stakes, was general... Read More... Highligts-enNEWSUNION FADE STORE
RAW HAT FANDANGO | PH.MURIO 25 June 2020 “Between passion, steam and sweat comes the new Raw Hat 'Fandango' collection inspired by the myth of the West of the early 900’s century where adventure,... Read More... Highligts-enNEWSUNION FADE STORE
THE FIRST MASTER OF DOMUS ACADEMY WITH DOCKERS® 23 June 2020 Milan, June 2020 - DOCKERS® launched "The work dress code study"(*) - an international study that provide an exhaustive analysis of clothing used by European m... Read More... NEWS
